Which statement communicates the purpose of an organization?

The mission statement of an organization effectively communicates its purpose by clearly outlining what the organization aims to achieve and the primary objectives it pursues. It describes the organization's reason for existence, encapsulating its goals, target audience, and fundamental activities. This foundational declaration provides direction to the organization and informs stakeholders about its commitments and aspirations.

In contrast, a vision statement typically describes a future state or ultimate goal the organization hopes to reach, serving more as an inspirational guide rather than a declaration of purpose. Objective statements tend to focus on specific, measurable outcomes and milestones, while core values highlight the principles and beliefs that guide the organization’s culture and decision-making. Thus, while all these components are important for an organization, the mission statement specifically targets the essence of what the organization does and why it exists.